Cian S.

Cian S. has a diverse work experience spanning several years and industries. Cian started their career as the Owner/Product & Marketing Manager of Alimay Sports, an online bicycle shop that they initially established as a college project. Over the course of five years, Cian led the product and marketing strategy for the company, gaining valuable commercial operation experience.

Subsequently, Cian worked at Life-Cycle Ltd as a Marketing & Product Manager, where they had responsibility for the product mix, price strategy, and ROI for B2B distribution in the UK & Ireland. During their time there, they implemented a new CRM approach, e-commerce platform, and management dashboards while planning and executing the product and marketing strategy.

Following this role, Cian joined Bike Fit Studio as a Product Marketing Manager. Cian conceptualized, developed, and executed a successful brand strategy, establishing the company as an industry leader. Cian was also responsible for building product positioning, pricing, and the product roadmap, in addition to handling full marketing responsibilities.

Next, Cian worked at Flipdish as a Marketing Manager, followed by their role at Phorest Salon Software. At Phorest, they held various positions, including Online Booking Manager, where they focused on product marketing. Cian then took on the role of Customer Success Product Executive, with expanded responsibilities in customer journey mapping, price modeling, data analysis, and product launches. Cian was later promoted to the position of Product Marketing & Usage Lead, continuing to enhance customer success and value realization.

Most recently, Cian joined the team at NewsWhip as a Product Marketing Manager. In this role, they were part of a small marketing team responsible for the full product marketing portfolio. Cian played a vital role in positioning, messaging, GTM, use case alignment, and sales enablement across EMEA, APAC, and AMER. Cian also actively contributed to demand generation, content creation, campaign planning, website management & SEO, as well as managing education materials and internal knowledge bases.

Looking ahead, Cian is currently working at G-P/Globalization Partners as a Product Marketing Manager.

Cian S. obtained a Bachelor's degree in Marketing from Dundalk Institute of Technology, which they attended from 2008 to 2012. Additionally, they pursued a Diploma in Asian Studies from Metropolia University of Applied Sciences from 2010 to 2011. Prior to that, they attended Technological University Dublin from 2007 to 2008, where they studied Business Management.