Fanny Broussard

Europe's leading group dedicated to shopper marketing and sales, with strong expertise in the High Tech, Beauty and FMCG sectors, GLOBE GROUPE is a true ShopperHouse whose strength lies in its ability to act on all touchpoints of the shopper journey: Brand Activation, Merchandising, B2B and B2C Sales Force and Live Shopping. Our group's strength lies in supporting brands in their commercial transformation and boosting sales by responding to retail needs: phygital, shopper centric, experiential. Since 2002, GLOBE GROUPE has employed over 580 people across Europe (France, Switzerland, Germany, Spain, Portugal and the UK). Our agency supports more than 160 customers thanks to its agencies with complementary shopper expertise: GLOBE, GLOBE Travel Retail, GLOBE Factory, TechSell, Primer Impacto, Baron, N2O and ADMS. By 2024, GLOBE GROUPE's sales will total 166M€, and the sum of the strategies implemented will generate 3.5 billion euros in business volume for its customers.