GMS (Golf Marketing Services)
Leonardo Izzi is an accomplished communications and marketing professional currently serving as Head of Communications at GMS (Golf Marketing Services) since October 2023, focusing on PR services and media coverage for clients, including Dubai Golf and ECCO Golf. Previously, Leonardo held the role of Global Marketing Director at IMG Golf Course Services, delivering marketing support for a global portfolio and driving strategic campaigns. Additional experience includes Head of Marketing at London Golf Club, where comprehensive marketing strategies were developed, and early positions such as Event Operations Assistant at PGA European Tour and Assistant Press Officer at DCA News. Academic qualifications include a Level 5 Certificate in Management and Leadership from the Chartered Management Institute and a Bachelor's degree in Marketing from IADE.
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GMS (Golf Marketing Services)
GMS is a full-service marketing agency specialising in the areas of golf, events, lifestyle, leisure and tourism. As the largest independent marketing agency in golf, GMS is headquartered just north of London, and with offices in Singapore and Lisbon, our heritage is in the golf industry representing some of the game’s most recognisable and respected brands, rights holders, governing bodies, clubs, resorts and destinations. Since our inception we’ve diversified into broader digital categories and with the game of golf still at our core, we’re now proud to fulfil a wide variety of marketing briefs for our clients. The agency and its 18 members of staff service clients across the marketing sphere, with specific internal teams focussing on the areas of PR, advertising, partnerships, creative services, social media and production. As a rule, we are very selective about the partners we work with; limiting our partners at any one time with firm competitive boundaries to ensure exemplary levels of service. We do not take on short term projects. We believe our focus on delivery is the reason for our clients’ unwavering trust in us, our unmatched client retention record and for our continued growth as an agency. We like to keep all our work in-house and controlled by people that our clients trust.