Rob Hughes

Entertaiment Partnerships at gnet agency

Rob Hughes is an experienced marketing and communications professional with a diverse background in the entertainment and gaming industries. Currently serving as the Head of Strategic Partnerships at Keywords Studios since July 2019, Rob drives cross-collaboration to develop strategic marketing solutions across the company's various studios. Previously, as Vice President of Marketing at Endemol Shine North America, Rob led successful marketing campaigns that contributed to significant ratings growth for programs such as MasterChef and Fear Factor. Rob’s earlier roles include Executive Director of Marketing & Communications at Saban Brands, where the relaunch of Power Rangers achieved notable ratings and sales growth, and various marketing positions at The Walt Disney Company, focusing on Disney Junior and Off-Channel marketing. Rob holds a Bachelor of Arts in Communication from the University of Delaware.

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