Marketing and Customer Engagement

The Marketing and Customer Engagement team at GoArbo is responsible for developing and executing marketing strategies that promote the Arbo liquids commerce platform and analytics software. They focus on enhancing customer relationships through targeted communications, digital marketing initiatives, and engaging content, while also ensuring customer success by providing support and gathering feedback to continuously improve the user experience. Their efforts aim to increase brand awareness, drive user adoption, and foster a community of informed users within the energy marketing and trading sectors.