Ben Jones

Ben Jones has a diverse work experience in marketing and demand generation. Ben currently works at GoCardless as the Head of Demand Generation, Northern Europe, where they lead demand generation efforts for the UK&I and Dach regions. Ben is responsible for delivering pipeline and bookings from new target accounts, as well as managing the global paid channel strategy and external media agency relationship.

Prior to GoCardless, Ben served as a Senior Marketing Manager, Demand Generation at GoCardless, where they built a new demand generation engine for the company's expansion across the UK&I. Ben focused on driving brand awareness, pipeline, and revenue across different segments.

Before joining GoCardless, Ben was the Head of Global Campaigns at the company. Ben established the company's first global campaign function and recruited and led a team of marketing managers. Ben'srole involved driving demand in key strategic geos such as the UK, North America, France, Dach, and ANZ.

Earlier in their career, Ben worked at Sage as a Marketing Manager, leading the new customer acquisition marketing strategy for Sage Pay in the UK and Ireland. Ben was responsible for revenue growth across different segments and was part of the Marketing Leadership Team for Sage UK&I.

Prior to Sage, Ben worked at HSBC Commercial Banking and Global Banking & Markets as a Marketing Manager, where they managed global brand B2B campaign development, delivery, and reporting. Ben played a key role in developing and executing global commercial banking campaigns.

Ben's early experience includes working at allpay Limited as a Marketing Executive, where they managed marketing across different product/service lines and coordinated integrated marketing campaigns.

Additionally, Ben gained sales support and events marketing experience at BMW, Cotswold Motor Group, where they provided business support to a sales team, organized preview events, and executed marketing activities.

Overall, Ben Jones has a strong background in marketing and demand generation, with experience in leadership roles and driving revenue growth in various industries.

Ben Jones began their education at Bromsgrove School, where they completed their A Levels. After this, they attended Cardiff University/Prifysgol Caerdydd, where they pursued a Bachelor of Science degree in Business Management. Ben'seducation continued at the University of South Wales, where they studied for a CIM Chartered Postgraduate Diploma in Marketing. Finally, in 2015 and 2016, they attended The Institute of Direct and Digital Marketing, where they achieved an IDM Professional Diploma in Digital Marketing.