Paula Platero Diez

Paula Platero Diez is a Marketing Automation and Sales Operations Specialist currently employed at goFLUENT, where responsibilities include designing and executing B2B email marketing campaigns using Marketo, analyzing data with Salesforce Cloud and Marketo Engage, and supporting sales teams with Salesforce administration tasks. Previous experience includes roles as a Digital Marketing Executive at AMURA IT, where communication and event management were key, and as Head of Marketing and Communications at RawData, focusing on content strategy and campaign management. Paula has also held positions in tourism and hospitality, combining customer service with event coordination. Educational qualifications include a Bootcamp in Digital Marketing from The Bridge, a Master's in Process Innovation and Digital Marketing from UCAM, a degree in Tourism from Universidad de Valladolid, and a course in Revenue Management from INESEM Business School.