Pirkko Laitinen

Pirkko Laitinen is an experienced marketing professional currently serving as Growth Marketing Lead at Gofore since September 2021, focusing on customer marketing and sales enablement. Prior roles include Chief Marketing Officer at Platform of Trust, where Pirkko led the company's online-first marketing strategy, and contributions to Findy Cooperative and Vastuu Group Oy in marketing and metrics development. Previous experience includes a Marketing Specialist position for the Smart Tampere program at the City of Tampere and various communications management roles at Tampere Region Economic Development Agency Tredea, emphasizing investments and talent attraction. Pirkko holds a Master’s degree in Sociology from the University of Tampere and an MBA from Tampere University of Applied Sciences, complemented by international studies at the University of Limerick.