GoFundMe
Jennifer Chen, PhD, is a Senior Staff User Researcher at GoFundMe since January 2024, specializing in bridging insights between B2C and B2B experiences and shaping the role of generative AI in fundraising. Previously, Jennifer held positions at Meta, including Lead User Experience Researcher for the Facebook App, where large-scale research projects improved content experiences, and Senior User Experience Researcher at Reality Labs, enhancing Brain-Computer Interface wearability. Earlier roles included User Studies Researcher at PRO Unlimited, Project Manager at Edgewell Personal Care, and Senior Scientist at both Biometrix Inc. and Unilever, where Jennifer drove key research and product development initiatives. Jennifer holds a PhD and MA in Systems & Cognitive Neuroscience from Rice University, along with a BS in Psychology from National Chengchi University.
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GoFundMe
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GoFundMe is a for-profit crowdfunding platform that allows people to raise money for events ranging from life events such as celebrations and graduations to challenging circumstances like accidents and illnesses.