William dos Santos

William dos Santos is a seasoned design professional with extensive experience in the tech industry, currently serving as the Founding Designer and Executive Creative Director at Gogopool since October 2022. In this role, William focuses on enhancing accessibility to Avalanche Subnets for the Web3 community through educational initiatives and infrastructure tooling. Prior to Gogopool, William held various design roles at Ready Five, where responsibilities included creating UI for a SaaS-based web app and leading marketing campaign designs, and Planning Center, where contributions spanned front-end development, marketing strategies, and team leadership in product design for multiple applications. William is recognized for establishing design guidelines and programs to foster talent within the developer community. Educational background includes studies at The Art Institutes.