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Haftan Eckholdt

CEO & Founder at Goguma

Haftan Eckholdt PhD, MS, is a seasoned professional with extensive experience in data science, technology leadership, and strategic consulting. Currently serving as Co-Founder and CxO at Goguma, Haftan is launching a synthetic AI marketing agency, focusing on brand analysis and marketing strategies. As a Strategic Advisor for multiple firms, Haftan aids organizations in reimagining data-driven solutions and enhancing capabilities. Previously, Haftan held key roles including Chief Technology Officer at Flagship, Chief Science Officer at Understood.org, and Chief Data Science Officer at Plated, contributing to significant organizational growth and successful acquisitions. Haftan's educational background includes a PhD in Developmental Psychology from Cornell University and an MS in Biostatistics from Columbia University.

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Brooklyn, United States

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Goguma

Goguma is your AI-powered communications and advertising assistant, providing the knowledge and experience of working with a leading agency for a fraction of the cost. Using the power of large language models, Goguma learns about your business or brand from its name and a description. It is able to recommend audience personas to target, key messages and media to reach them, budget allocations and ROI projections for new campaigns, and much more. Whether you are a local business owner, an independent creator, a Fortune 500 brand, or somewhere in between, Goguma can help you better understand who you should be reaching, how, and why.