Michelle Chang

Innovation Product Director at Gojo & Company

Michelle joined Gojo in September 2022 as the innovation product director. She is a seasoned technology and VC executive with pan-Asian experience at leading VC funds and diverse insight spanning e-commerce marketing, venture building, and finance.

Before joining Gojo, she was venture manager at Launcho Ventures focusing on scaling consumer brands focusing on SEA and the US market. Her career has included her significant time at Vertex Venture Holdings, a subsidiary of Temasek Holdings. In her four years at Vertex, she made investments across the SEA market and Taiwan. Before Vertex, Michelle was the first employee of Reebonz Taiwan, scaling a luxury e-commerce platform and led the growth of the digital business from the ground up to nearly $USD1 million in its first year. She also worked at the leading grocery startup Honestbee as C-suite manager.


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