Golden Goose
Jennifer Zhang is an experienced digital and community manager currently overseeing digital functions at Golden Goose's Shanghai office since January 2022. Previously, Jennifer held significant roles at YOOX NET-A-PORTER GROUP as Social Media Lead and at Ted Baker as Senior Social Media Executive in China. Experience also includes account management at Hill+Knowlton Strategies, specializing in PR and digital marketing for luxury fashion brands, a PR Specialist role at RIBO Fashion Group, and as a Creative Researcher at PAE Design Talent. Jennifer holds a Postgraduate Certificate in Fashion and Lifestyle Journalism from the London College of Fashion and a dual Bachelor of Arts in English and Commerce from Northeast Normal University.
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Golden Goose
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Golden Goose is a Next Gen luxury brand specialized in the sourcing, design, and distribution of iconic products, primarily consisting of footwear – sneakers in particular – as well as ready-to-wear, bags, and other accessories. Born in 2000 in Venice, in few years it has redefined the concept of luxury, pioneering the ‘casualization’ and ‘sneakerization’ of the global personal luxury goods market, becoming synonymous with extremely high quality, meticulous attention to detail, and its iconic lived-in signature effect. With the ambition of bringing the Italian hand-made tradition to the world, the brand promotes craftsmanship that gives life to an everyday wardrobe combining Italian wearability with an urban vintage flavor. Today Golden Goose is present in Europe, the Americas, Asia, and the Middle East, with more than 1,500 employees worldwide.