Chad Hallert

Chad Hallert has a diverse and extensive work experience in the field of marketing and digital strategy. Chad is currently serving as the Chief Marketing Officer at Good Giant, where they are responsible for developing and implementing innovative marketing strategies, overseeing the agency's digital offerings, and fostering client relationships. Prior to that, they were the Chief Digital Officer at Good Giant, where they managed a team of digital marketers and web developers and collaborated directly with clients to enhance their digital capabilities.

Before joining Good Giant, Chad worked at Noble Studios as the Vice President of Performance Marketing, where they designed the agency's digital marketing vision and managed high-performing campaigns for global clients. Chad also held the position of Director of Strategy at Noble Studios, where they supervised the digital marketing team and worked closely with global brands to maximize their digital investments.

Chad's early career includes positions at the University of Nevada Reno as an Adjunct Professor and at Caesars Entertainment, Inc. Chad played a pivotal role in the development, strategic marketing, and profitability of Eldorado Resort's websites, and launched the revenue management function for Eldorado Resorts. Chad also held various management roles in marketing and sales, where they built relationships with local corporations and significantly increased revenue.

Overall, Chad Hallert's work experience showcases their expertise in marketing strategy, digital marketing, client management, and revenue generation.

Chad Hallert holds a Master of Science degree in Internet Business Systems from Mercy University, which they obtained from 2009 to 2012. Chad also has a Graduate Certificate in Advanced Revenue Management from Cornell University, completed in 2006. Furthermore, they have a Bachelor of Science degree in Human Ecology from the University of Nevada, Reno, earned from 1994 to 2001. In addition to their formal education, Chad has obtained several certifications in various fields, including digital advertising, analytics, and marketing. Some of these certifications include Google Display Advertising, Google Mobile Advertising, and Google Video Advertising certifications. Chad is also certified in web analytics, Microsoft Excel Advanced, and has multiple certifications from industry organizations like HSMAI and the eMarketing Association.