Good Karma Brands
Kyle Wolfarth has a diverse work experience that spans various industries and roles. Kyle started their career as an intern for Mile High Sports Magazine, where they created written content for the website, social media platforms, and monthly print magazine. Kyle also conducted interviews with local Colorado sports figures.
From 2016 to 2019, Kyle worked at Wharf Restaurant and Pub as part of the bar staff. Kyle assisted with inventory management, product ordering, and bar preparations during the busiest season. Kyle also provided support in various restaurant operations roles, including security, maintenance, food expediter, host, and server. Additionally, they organized a training program for barbacks.
In 2017, Kyle worked as a supervisor at the University of Colorado Boulder.
From 2018 to 2021, they served as a paid social media manager at Boathouse, managing over $12 million in paid social media spend annually for more than 20 clients. Kyle led successful campaigns and achieved a significant increase in approved loan applications for one client. Kyle was responsible for day-to-day campaign execution and optimization across multiple platforms.
Since 2021, Kyle has been working as an account executive at Arc Worldwide. In this role, they manage over $3 million in shopper marketing executions for various retailers such as Target, Walmart, Kroger, and Amazon. Kyle collaborates with Galderma's national account and shopper marketing teams to identify growth opportunities and develop new product ideas. Kyle also assists with client review meetings and monitors creative revisions.
As of 2022, Kyle joined Good Karma Brands as a digital account manager.
Kyle Wolfarth attended the University of Colorado Boulder from 2014 to 2018, where they obtained a Bachelor of Science degree in Strategic Communications - Public Relations. Additionally, they have a certification in Hootsuite Platform from the same institution. Specific information regarding the month and year of obtaining the certification is not provided.
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Good Karma Brands
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Craig Karmazin founded Good Karma Brands in 1997 with the purchase of three radio stations in Beaver Dam, Wisconsin. Shortly thereafter, he was fortunate that a number of his childhood friends decided to join him. While Good Karma Brands began as a broadcasting company, over the years it evolved into a media and marketing company with expertise in leveraging the power of sports and local news to build brands through audio, digital, events, and TV. We are fueled by the desire to do things differently, align with premium brands and offer customized solutions and exceptional experience for our fans, partners, and teammates. GKB partners with ESPN in three capacities: with audio through ESPN affiliated radio stations in Beaver Dam, Chicago, Cleveland, Los Angeles, Madison, Milwaukee, New York City, and West Palm Beach; with events through the operation of all local Florida-based college football bowl games; and with digital assets by through offering local brands the ability to leverage the reach and credibility of ESPN with geotargeted advertising solutions on ESPN’s digital platforms which include ESPN.com and the ESPN app. GKB’s other audio assets include Newsradio 620 WTMJ and 101.7 The Truth in Milwaukee, and 95.3 WBEV in Beaver Dam, Wis. The brand also owns the Tundra Trio hospitality houses in Green Bay, WI, where private tailgates and other events are hosted. For more information, please visit www.goodkarmabrands.com.