GoodCharlie
Ken Weilbacher has a strong and diverse work experience spanning multiple companies and roles. Ken is currently Co-Founder and CEO of GoodCharlie since 2022. Prior to that, they were VP of Pricing & Strategy at Entrust Energy from 2018 to 2022, where they managed pricing, branding, and go-to-market strategies. Before that, they were Director of US Northeast Energy at Direct Energy from 2017 to 2018, overseeing P&L management, pricing, and product development. Ken also held the role of Director of Sales & Marketing Planning & Analytics at Direct Energy from 2012 to 2016, managing a team and providing strategic planning support. Additionally, they were a Manager of Acquisition Strategy at Direct Energy in 2011, leading regional acquisition strategies and maximizing sales performance.
Ken Weilbacher holds a Bachelor of Science degree in Finance from The Ohio State University Fisher College of Business. Ken also completed a Kellogg Executive Education program in Marketing and Sales from Northwestern University - Kellogg School of Management, which they attended from 2011 to 2015.
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GoodCharlie
We are a purpose-driven brand that is committed to making Texas the best place for a dog to live by supporting local no-kill shelters, rescue groups, and helping our customers care for their dogs. We are committed to using our energy to advance the well-being of dogs in Texas. We match 100% of all donations through our Puppy Round-Up program to support the heroic efforts of local no-kill shelters and rescue groups and offer our pack members innovative products that help them care for their dogs.