Lisa Pataracchia

Lisa Pataracchia is a seasoned professional in sales and account management with extensive experience in the natural health and retail sectors. Currently serving as a National Account Manager at GoodLeaf Farms since November 2022, Lisa previously held the role of Account Manager at Vega, where responsibilities included managing a $1.4 million territory and $2 million in National Key Accounts. Prior roles include Sales Merchandising Representative at Vega, where Lisa developed key retailer relationships, and Co-Founder and Business Operations Manager at The Naturopathic Medical Research Clinic, overseeing all business operations. Lisa's earlier experience also includes roles at Medcan and The Brick. Educational credentials include a Bachelor’s Degree in Art History and Classics from the University of Manitoba.