goodr
Dan Weinsoft, MBA, currently serves as the Senior Vice President of Sales and Retail Marketing at goodr sunglasses, where significant global sales expansion has been achieved, increasing retail distribution to over 29 countries and enhancing visibility across more than 3,500 North American retail locations. Previous roles at goodr include Head of Direct to Consumer Sales & Marketing and Director of Ecommerce, where effective strategies increased e-commerce revenue to exceed 60% of total earnings. Prior to goodr, Dan held leadership positions at The Good and The New Group, focusing on conversion strategies and user experience design. As an adjunct professor at Willamette University, Dan taught E-commerce and Digital Marketing, blending academic and practical insights in digital marketing. Dan holds an MBA from Willamette University and a BS in Business Administration from the University of Oregon, specializing in Sports Marketing and Economics.
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