Alexa Fierra

Alexa Fierra is an experienced marketing professional currently serving as the Social Media & Digital Marketing Manager at Goodwill Industries of Middle Tennessee, Inc. since June 2023. Previously, Alexa worked as a Social Media Assistant at iHeartMedia, where management of 21 social media accounts led to the accumulation of over 139,000 followers. This role involved designing media graphics and creating engaging content across multiple states. Additional experience includes serving as Director of Digital Media at WVUA-FM, focusing on website management and social media engagement, and as a Marketing Intern at Townsquare Media, where event promotion was a key responsibility. Alexa holds a Master’s degree in Marketing from The University of Alabama and a High School Diploma from Southern Regional High School.