Diane B.

Diane B. is a Senior Customer Researcher at The Goodyear Tire & Rubber Company, where responsibilities include conducting in-depth research to validate and prioritize products, and identifying innovation opportunities in the mobility space. Prior experience includes roles as a Senior New Venture Specialist at Goodyear, where Diane led cross-functional research to uncover unmet needs, and as a UX Researcher at Muang Thai Life Assurance, focusing on aligning research efforts with business goals. Earlier positions include Product Specialist and Investment Consultant at SCB – Siam Commercial Bank, and Assistant Fund Manager at Riccio Investment. Diane's educational background includes a Master’s degree in Marketing from the University of Leicester, a specialization in User Experience Research and Design from the University of Michigan, and a Professional Program in Human-Computer Interaction from the Georgia Institute of Technology.