Alsy Arista is a skilled marketing and business professional with extensive experience across various roles and companies. Alsy began a career as a Marketing and Business Advisor at To Grow México and subsequently served as a Research and Benchmark Assistant at Tecnológico de Monterrey, where assistance was provided in identifying top universities and researchers in leadership. Alsy advanced to become an Assistant Traffic Manager at OpenWeb and later participated in HEINEKEN México's Leadership Acceleration Program, holding roles such as Assistant Brand Executive. Most recently, Alsy worked as a Senior Account Manager at Google, specializing in Retail, Ecommerce, and Travel. Alsy holds a Licenciatura in Mercadotecnia from Tecnológico de Monterrey and both a Master of Science in Digital Marketing and Communication and a Master's degree in Digital Communication and Media/Multimedia from Rennes School of Business.
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