Anissa Mak

Anissa Mak is an accomplished marketing professional with extensive experience at Google since September 2013, currently serving as the Head of Global Product Marketing for the Devices & Services Portfolio. Anissa leads a team focused on cross-device narratives, software priorities, and major hardware events. Previous roles include Head of Global Product Marketing for Google Wearables, where Anissa successfully launched the first-generation Pixel Watch and Pixel Buds Pro, and Product Marketing Lead for the second-generation Pixel Buds, contributing to their innovative positioning. Anissa's marketing expertise spans various products, including VR/AR initiatives, and campaigns for Google Play, achieving significant milestones such as record-breaking downloads during the BRITs 2015 Awards. Anissa holds a Bachelor of Arts in Economics from Harvard University and was a Research Assistant at Harvard Business School, developing quantitative models to enhance marketing effectiveness.