Danell C. is an accomplished marketing analytics professional with extensive experience in leading data-driven strategies across prominent companies. Currently serving as the Head of Marketing Analytics and Operations for Fitbit at Google, Danell has played a crucial role in launching departments focused on marketing analytics and operations since February 2021. Prior to this, Danell held various significant positions at Fitbit including Director of Marketing Analytics and Operations and Sr. Manager of Lifecycle Marketing Analytics, delivering insights across 50 countries and defining critical growth KPIs. Danell's earlier experience includes senior management roles at Sony Computer Entertainment America, where innovations in marketing analytics shaped strategic planning for gaming products, and positions at The Walt Disney Company, focusing on trade marketing and forecasting strategies. Educationally, Danell holds dual B.A. degrees in East Asian Studies with a concentration in China and Economics from UCLA.
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