Eva Roa

Eva Roa is a skilled data scientist with significant experience in marketing analytics and product development, exemplified by roles at leading organizations including Google and Virgin America. With a B.S. in Economics from San Jose State University, Eva’s career spans various positions, including Staff Data Scientist at Google, where responsibility includes leading data science efforts for Gen AI integration in workspace products. Prior impactful roles include building the first analytics team within Google's Advertiser Platform and managing relationships for over 400 small and medium-sized business AdWords accounts. Additionally, Eva has cultivated a passion for data visualization, evidenced by creating marketing dashboards, and has demonstrated leadership skills as AIESEC San Jose President and as a board member of the New York Writers Coalition. Continuous educational endeavors include completing programs at Yale School of Management and General Assembly, focusing on data science and women's leadership.