Katie Blum is currently the YouTube Data & Measurement Lead at Google and has served as an Analytical Lead since 2021. Prior to this role, Katie held various positions in marketing analytics, including Director at Showtime Networks Inc. and Senior Client Insights Analyst at Comscore, Inc. Katie began their career with internships at Nautica and FleishmanHillard, and they have a B.S. in Business and Enterprise Management from Wake Forest University, where they graduated cum laude.
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