Kayla Grayson

Senior Analytical Lead, Specialty Retail

Kayla Grayson is a seasoned marketing professional currently serving as the Senior Analytical Lead for Specialty Retail at Google since December 2025. Prior experience includes roles at Kraft Heinz, where Grayson managed a $200MM premium coffee portfolio, developed customized marketing programs for national accounts, and established a major brand sponsorship agreement with Fenway Park. Grayson's academic credentials include an MBA from Northwestern University's Kellogg School of Management, where strategic focus areas were marketing, finance, and technology analytics, as well as a Bachelor of Arts with honors in Psychology, Math, Dance, and Integrated Marketing Communications from Northwestern University. Previous positions at Nielsen involved client service, forecasting, and consumer demand analysis, contributing significantly to the success of marketing initiatives within the consumer-packaged goods sector. Grayson's background also includes experience coaching figure skaters and a marketing internship prior to her professional career.

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