Lipika Agarwal

Lipika Agarwal has extensive experience in marketing and management, with a focus on category marketing and digital strategies. As a Category Marketing Manager at Flipkart from December 2019 to July 2021, Lipika led customer programs and on-app experiences for a significant product category, initiated the Women Shopper Program, and managed demand initiatives for major events like The Big Billion Days. Previous roles include Senior Category Manager at Eli Lilly and Company, Industry Manager at Bharti Airtel, and Digital Marketing Manager at PentaGist. Lipika also has experience in consultative selling and data-driven marketing strategies while working as a Senior Account Manager at Google. Lipika holds an MBA in Marketing and Finance from the Management Development Institute and a Master’s degree in Biotechnology from St. Xavier's College, Kolkata.