MacArena Meliante

Macarena Meliante is an accomplished professional with extensive experience in strategy and insights within the digital marketing sector at Google. Since August 2021, Macarena has held the position of Senior Strategy & Insights Lead for Spanish Latin America, previously serving as the Strategy & Insights Lead and Account Product Strategist. Prior to Google, Macarena was an Account Manager at Google via Adecco, focusing on sales support narratives and data analysis across various industries in Spanish Latin America. Macarena also held roles at Untold_, including Data-driven Strategist and Project Analyst, where expertise in qualitative and quantitative research methodologies was utilized. Education includes an Executive MBA from Universidad de 'San Andrés'​ and a degree in International Relations from Universidad de Belgrano.