Marco Yu has extensive experience in software engineering and research, primarily in the advertising and technology sectors. Starting as a Software Engineer at Ultima and Simplex, Marco progressed to roles such as Sr. Software Engineer at Celestry and Member of Consulting Staff at Cadence Design Systems following Cadence's acquisition of Simplex. In a managerial capacity at Mentor Graphics, Marco led a team to develop a 65nm design environment. At Yahoo!, Marco served as a Sr. Technical Yahoo and Senior Research Engineer, contributing significantly to the APT advertising platform and core algorithms for the Guaranteed Display Advertising serving system. Currently, Marco is employed as a Software Engineer at Google, focusing on ads. Marco holds a BSc in Electrical Engineering from The University of Hong Kong and a Ph.D. in Computer Engineering from the University of California, Santa Cruz.
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