Maxwell Minckler is a seasoned professional in consumer insights and analytics, currently serving as the Head of Customer Insights for Search and YouTube at Google in the EMEA region. Previously, Maxwell held significant roles at Penguin Random House as Senior Director of Consumer Insights and at The Walt Disney Company as Insights & Analytics Manager. With a strong academic background in English Literature from Durham University and the University of Oxford, Maxwell also contributed to the education sector as a faculty member at New York University, where they developed graduate programs focused on digital analytics and insights-led marketing. Additionally, Maxwell has spearheaded research initiatives across Asia Pacific, demonstrating a robust ability to translate complex data into actionable business strategies.
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