Naomi Yamakawa

Managing Director, Youtube Japan

Naomi Yamakawa currently serves as the Managing Director for YouTube Japan at Google, focusing on sustainable business growth and enhancing the platform's impact for creators, users, and advertisers. Previously, Naomi was the Director of YouTube Marketing in Japan, where strategic marketing initiatives were implemented to boost brand presence and audience engagement. Naomi's extensive career includes a significant tenure at McKinsey & Company, culminating in the role of Partner, where a specialization in growth strategy and consumer insights was developed. Naomi also held various roles at McKinsey, including Expert Associate Partner and Senior Expert. Earlier career experience includes a managerial position at Oisix Corporation and a business analyst role at McKinsey. Academically, Naomi earned a Bachelor's degree in Political Science and Government from Keio University.

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