Norman Babon is an experienced marketing and insights professional with a strong background in research and analysis. With a Master’s degree in Geography and Cartography from Université Nice Sophia Antipolis, Norman has held various roles, including Marketing Insights Manager at Google for YouTube EMEA, where responsibilities involve supporting B2C campaigns, managing testing panels, and measuring campaign impact. Prior experience includes positions as Chargé d'études at Webedia, Nielsen, and Territoires & Marketing, focusing on market studies, marketing mix modeling, and enhancing processes for commercial opportunities. Additionally, experience at Havas Paris as a digital project manager further complements Norman's expertise in managing marketing projects and providing strategic insights.
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