Varun Chopra

Varun Chopra is an accomplished marketing professional currently serving as the Marketing Measurement and Analytics Lead for E-commerce at Google since July 2022, where responsibilities include advising on over $500 million in annual marketing investments and providing thought leadership in incrementality and performance measurement. Previous experience includes roles such as Digital Marketing Lead for E-commerce at Samsung Electronics, Senior Brand Manager for E-commerce at KFC India, and Senior Marketing Manager at Paytm, showcasing a strong track record in driving online growth and revenue across diverse industries. Varun's earlier positions include managing growth for categories at ShopClues and consulting with HCL Technologies. Varun holds an MBA in Marketing, Strategy, and Operations from the Management Development Institute and a Bachelor's in Computer Science from Maharshi Dayanand University.