Barbara Mendes

Content Marketing Manager at Supercritical

Barbara Mendes is a seasoned communications and marketing professional with extensive experience in both humanitarian and tech sectors. Currently serving as Content Marketing Manager at Supercritical since July 2025, Mendes previously worked at the World Food Programme from March 2020 to July 2025 as a Communications Officer, where significant achievements included leading digital content efforts in the Democratic Republic of the Congo, resulting in over 9 million views across meta platforms and doubling online visibility. Earlier roles include Communications Officer for the Logistics Cluster, where Mendes developed brand identity, and Founder & Creative Director at BITMAKER Software, directing B2B tech projects. Mendes holds a Master's degree in Image Design and a Bachelor's degree in Communication and Media Studies, both from the Universidade do Porto.

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Supercritical

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Supercritical helps businesses measure, reduce, and offset their climate impact in weeks without the need for a sustainability team. The company only sells high-quality carbon removal because it’s the only legitimate route to net zero.


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