Laura Jasenaite

Laura Jasenaite has over 15 years of experience in marketing, product and technology. Laura began their career in 2007 as a Marketing Executive at Premier Restaurants, then moved up to Marketing Manager for McDonald's Baltics, then Marketing Director for McDonald's Greece and Malta. In 2016, they became the Director of Marketing at Harvest Tech. In 2018, they were the Chief Commercial Officer at GoTo Malta, where they were responsible for user acquisition and retention, and designed sales, PR and marketing strategies. In 2019, they were the CEO of Cool Ride-Pooling Malta, where they were responsible for the launch, growth, overall operations, and managing the company's organisational structure and strategy. In 2021, they became the Chief Product and Technology Officer at Debono Group, where they drive product and technology strategy, focuses on customer lifetime value, and manages a digital transformation program. Currently, they are the Director of Marketing at GoTo Global.

Laura Jasenaite has a Bachelor's Degree in Economics from Vilniaus universitetas / Vilnius University, which they obtained from 2003 to 2007. Laura also holds a Master of Business Administration - MBA from University of Bradford, which they obtained from 2015 to 2018. Additionally, they have obtained a variety of certifications, including Search Engine Optimization (SEO) Specialization from Coursera in August 2018, Squared Online from Squared Online - a Google/AVADO partnership in June 2016, Developing Innovative Ideas for New Companies: The First Step in Entrepreneurship from Coursera Verified Certificates in January 2015, Certified ScrumMaster® (CSM®) from Scrum Alliance in March 2021, Google Ads Display Certification from Google Ads in March 2022, and Google Ads Search Certification from Google Ads in September 2018.