Isabel Castro

Head Of CRM & Paid Media at GoTo Group

Isabel Castro has extensive experience in digital media and marketing, holding senior roles at various prestigious companies. At Gojek, Isabel served as the Head of CRM & Paid Media, Head of MediaLabs, and Head of Digital Media. Previous positions include Senior Director of Programmatic and Programmatic Lead for Unilever at Mindshare, as well as Director of Platform Demand at Millennial Media. Isabel’s career also includes roles as Programmatic Manager and Digital Manager at Omnicom Media Group, and Senior Media Planner at Neo@Ogilvy. Isabel holds a Bachelor of Science in Management Information Systems from Ateneo de Manila University, completed in 2006.

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