Nurul Masithoh (.

Customer Growth Analytics Manager - Gofood at GoTo Group

Nurul Masithoh is a Customer Growth Analytics Manager at GoTo Group since June 2024, previously serving as a Business Performance Analyst at Investree from January 2020 to March 2024. At Investree, Nurul managed cross-functional team communications, developed strategic partnerships, and analyzed data from various channels to inform business strategies. Additionally, experience includes creating machine learning models for loan predictions and producing comprehensive analyses for stakeholders. Prior experience as Lead Data Analyst at Alegrium involved managing analytic strategies for product growth and conducting experiments on user engagement. Nurul holds a Sarjana Sains degree in Mathematics and Statistics from Universitas Gadjah Mada, completed in 2016.

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