Sella Natasha is a creative professional known for their expertise in UI/UX design and illustration. They have served as Lead UX Designer at HappyFresh from 2019 to 2022 and held positions at Kurio and Tiket.com, focusing on creating cohesive user experiences across various platforms. Since 2011, Sella has also operated as a freelance UI/UX designer and illustrator through SellaNatasha.com. Currently, they are a Senior Product Designer at Grab and are pursuing a degree in Visual Communication Design at Universitas Bina Nusantara.
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