Grace Loves Lace
Jeffrey Lu has a diverse work experience that spans across various industries and roles. Jeffrey is currently the Chief Operating Officer at Grace Loves Lace, a position they have held since May 2023. Prior to this, they were the General Manager - Operations at Grace Loves Lace from October 2022 to May 2023.
Before joining Grace Loves Lace, Jeffrey founded Zaffre International Limited in January 2019. Zaffre is a premium sustainable swimwear brand created in Hong Kong, with a focus on sustainability and conscious design.
Jeffrey also worked as the Head of Finance & Business Operations at scandale éco-lingerie from April 2021 to September 2022. Scandale éco-lingerie is a sensual eco-lingerie brand with a commitment to decarbonization and circularity.
Prior to their roles in the fashion industry, Jeffrey served as the Managing Director of Moontide International Limited from January 2015 to December 2018. Moontide is a swimwear company with globally recognized brands and clients in 37 countries.
Jeffrey started their career in 2008 as a Manager at BDO in Australia before transitioning to the role of Manager at PwC in 2014. Jeffrey also worked as a Project Management Consultant at The Wall Street Journal, Integrated Marketing Solutions, Asia Region from June 2013 to February 2014.
Jeffrey Lu completed their Master of Commerce degree in Accounting & Marketing from the University of Adelaide, from the year 2004 to 2007. Following this, they pursued a Graduate Diploma of Chartered Accounting from Chartered Accountants Australia and New Zealand, from 2008 to 2011.
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Grace Loves Lace
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Grace Loves Lace is the largest independent bridal brand in the world. All wedding dresses are ethically & sustainably made using the finest stretch laces and luxury silks. Grace Loves Lace has a relentless determination to deliver high quality, unique, comfortable bridal gowns to their dedicated following of brides around the world. Launching online over 10 years ago, the team at GRACE are digital innovators and have grown their service offering to extend from just an e-commerce platform to now including 25 showrooms across Australia, The United States of America, Canada & The United Kingdom. The award-winning team at GRACE love what they do and pride themselves on the reputation they’ve built as the industry leader in unique bridal. Customers are at the core of everything Grace Loves Lace does as the brand looks to their many brides as their ultimate muses.