Shermalyn Sidonie-John

Shermalyn Sidonie-John is an accomplished professional with extensive experience in brand marketing and personal branding. As the Founder and Chief Personal Brand Strategist at Influential BossLady since July 2021, Shermalyn specializes in helping mission-driven individuals enhance their presence and revenue. Concurrently, Shermalyn serves as a Brand Marketing Manager at GraceKennedy Ltd. and a Certified Personal Brand Strategist at Brand Builders Group. Previous roles include serving as Sales Marketing & Communications Manager at Cable & Wireless Communications, where Shermalyn developed strategic marketing plans, and Export Sales and Marketing Manager at St. Lucia Distillers, responsible for managing brands in export markets. Shermalyn began a career in the hospitality industry as a Food and Beverage Trainee Manager at Sandals Resorts. Educational qualifications include an MBA from the University of Leicester and a BS in Management Economics from Universidad de Cienfuegos, Cuba.