Gabriel Araujo

Head Coach | Jiu-jitsu Instructor At Gracie Barra North Burnaby at Gracie Barra Association

Gabriel Araujo is a highly skilled professional with diverse experience spanning coaching, sales, marketing, and project management. Currently serving as the Head Coach and Jiu-Jitsu Instructor at Gracie Barra North Burnaby since January 2023, Gabriel is a 2nd degree Black Belt in Brazilian Jiu-Jitsu. Prior to this role, Gabriel held positions such as Head of Sales and Sales Operations Leader at Vitamina, and Project Manager at Dasa, where significant improvements to customer experience processes were implemented. Additional experience includes roles in sales and marketing management at Escale Digital and marketing coordination at Kroton, along with analytical positions at Control Union and Telefónica. Gabriel holds a specialization in Neuroscience and Behavior from Pontifícia Universidade Católica do Rio Grande do Sul and a degree in International Relations from ESPM Escola Superior de Propaganda e Marketing.

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Vancouver, Canada

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Gracie Barra Association

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To train body, mind and spirit through the highest level of Brazilian Jiu-Jitsu instruction as a vehicle for individual development and the strengthening of the family spirit, going beyond the ‘winning-losing’ or ‘contest’ philosophy. At Gracie Barra America we strive to help students get the most out of their training. For students with consistency and dedication, Brazilian Jiu-Jitsu becomes a life-style and students can readily enjoy all the benefits of the Jiu-Jitsu or the “Gentle Art”. Working from the assumption that Brazilian Jiu-Jitsu must be embraced as a lifelong journey, Master Carlos Gracie Jr. has designed an effective learning plan or program of study that allows for students to naturally progress from the white belt to the black belt. Thus, classes and their respective curriculum at Gracie Barra America are not isolated from one another, but elements of a larger structured learning plan called “Programs”.


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