Verónica de la Roca Rodríguez

Verónica de la Roca Rodríguez is an experienced professional with a diverse background in administrative, commercial, and technical roles across various sectors. Currently serving as Asistente Técnico Comercial at Asistencia Pecuaria Especializada S.A. since February 2023, Verónica specializes in marketing high-quality French products to enhance biosecurity systems within the Guatemalan livestock industry. Previously, Verónica held the position of Gerente Administrativa y Comercial at the Gracie Barra Association since April 2002. Verónica's career includes significant roles such as Jefe de Desarrollo Institucional at INACIF, where responsibilities included institutional process optimization and strategic planning, and Asesora de Metodología y Procedimientos at the Instituto de Derecho Informático, focusing on project analysis and procedure development. Verónica's earlier experience encompasses roles in administrative management and quality control. Verónica holds a Master’s degree in Forensic Sciences from Universidad Da Vinci de Guatemala and a degree in Chemical Industrial Engineering from Universidad Rafael Landívar.