Haley Edwards

Lifecycle Marketing Manager, Monetization at Grammarly

Haley Edwards is a highly experienced marketing professional with a focus on lifecycle marketing and monetization strategies. Currently serving as the Lifecycle Marketing Manager for Grammarly since November 2021, Haley develops and optimizes long-term roadmaps for user engagement and revenue generation, overseeing a promotional program that reaches over 60 million users and drives significant annual revenue. Prior roles include the Lifecycle Marketing Associate Manager at Grammarly, where successful campaign management led to substantial increases in reach and engagement metrics, and positions at JLab and Kohl's, where substantial contributions were made in product launch strategies, inventory management, and marketing execution. A graduate of The Ohio State University with a Bachelor's Degree in Business, Management, Marketing, and Related Support Services, Haley continues to enhance skills through ongoing education at Trailhead by Salesforce.

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