Keith Moore

Keith Moore, CIC, CRM, currently serves as the Regional Vice President for Wisconsin and Minnesota at Grand River Insurance since April 2023. Prior to this role, Keith held positions as Account Executive and Territory Manager for State Auto Insurance, managing the Michigan territory. Keith has also contributed to The Hanover Insurance Group as Manager of Middle Market Sales & Underwriting and worked at Selective Insurance as Senior Agency Management Specialist. Keith's leadership experience extends to serving as President of COLLINS & ASSOCIATES CORP., where a focus was placed on developing unique commercial insurance programs, including captive insurance for large companies. Before obtaining these roles, Keith was a Master Commercial Lines Territory Manager at Nationwide Insurance from September 2001 to November 2016. An alumnus of Central Michigan University, Keith earned a Bachelor of Science in Business Administration, cum laude, with a double major in Management and Marketing. Additionally, Keith possesses insurance licenses in both Michigan and Wisconsin and has earned certifications from The National Alliance as a Certified Risk Manager and Certified Insurance Counselor.