Jann Andrea Roffler

Leiter Marketing & Kommunikation (cmo&cco), Mitglied Der Direktion at Graubuendner Kantonalbank

Jann Andrea Roffler has extensive work experience in marketing and communications. Jann Andrea started their career at Graubündner Kantonalbank in 2004, where they held various roles. From 2009 to 2011, they worked as a Project Manager in Marketing Communications, specializing in strategic communication, marketing-kommunikation, brand management, online communication, sales and distribution management, marketing intelligence, live communication management, and cost management. From 2011 to 2014, they served as the Head of Online Marketing, responsible for digital communication and online marketing. In 2013 and 2014, they also worked as a Senior Project Manager, focusing on digital communication and online marketing. From 2015 to 2023, they were the Head of Creation & Crossmedia, responsible for the conception, creation, production, and disposition of all on and offline media and cross-media communication tools. In addition, they were in charge of brand management, digital brand management, employer branding, online marketing, and HR marketing at the Graubündner Kantonalbank. Jann Andrea Roffler also founded roffler.marketing in 2014, where they provide consulting and concept development services for small and medium-sized enterprises (SMEs) and engages in social initiatives. In 2022, they started working as a Marketing Lecturer at FHGR Fachhochschule Graubünden.

Jann Andrea Roffler's education history includes several qualifications obtained from various institutions. In 2023 to 2024, Jann Andrea Roffler pursued an Executive MBA in Digital Leadership from HWZ University of Applied Sciences in Business Administration Zurich. The degree program focused on Digital Business & Technology, Digital Culture & Leadership, and Digital Vision.

From 2010 to 2012, Jann Andrea Roffler attended Lucerne University of Applied Sciences and Arts and completed a Master of Advanced Studies in Hochschule Luzern with a specialization in Marketing Communication Management. Additionally, during the same period, Jann Andrea Roffler obtained Certificates of Advanced Studies in Online Communication and Marketing as well as Marketing Communication from the same university.

Furthermore, Jann Andrea Roffler has acquired various professional certifications. In 2019, Jann Andrea Roffler earned a Scrum Master certificate from speckund gmbh. Jann Andrea Roffler also completed a Führungsmodul (Leadership module) in Change Management as Führungschance (Leadership Opportunity) from Bankenberatungszentrum St.Gallen. Similar modules in the areas of Teamführung und -entwicklung (Team Leadership and Development), Führungspsychologie und Kommunikation für Führungskräfte (Leadership Psychology and Communication for Managers), and Selbsterkenntnis und Selbstmanagement (Self-awareness and Self-management) were also completed at Bankenberatungszentrum St.Gallen in various years.

Prior to these educational pursuits, Jann Andrea Roffler obtained the Marketingplaner mit eidgenössischem Fachausweis (Marketing Planner with a federal certification) from SMA Swiss Marketing Academy in 2007.

Links



Teams

This person is not in any teams