Ari Leopold

Ari Leopold has extensive experience in marketing technology, currently serving as the Director of Marketing Technology at Great HealthWorks since January 2014. In this role, Ari focuses on consumer behavior, particularly in engagement, call-to-action conversion, and user experience design and improvement. Prior to this position, Ari held the title of Director of Online Media & Technology at both the Employer Healthcare & Benefits Congress and the Medical Tourism Association® from April 2008 to January 2014, as well as at Santica USA Research Labs, LLC from December 2010 to April 2013. Earlier career experience includes working as a B2B Field Tech at Network Rescue Inc from September 2005 to December 2010.