Lisa Sedlar

Lisa is a highly experienced and successful grocery executive with over 25 years of working in the food and grocery retail business. Lisa has been a pioneer in delivering rapid growth in the dynamic natural foods retail segment and is skilled at building teams.

Prior to founding Green Zebra Grocery, she was the President and CEO of New Seasons Market, a regional, high-growth natural foods grocer in Portland, Oregon with 13 retail locations and revenues exceeding $300M. Prior to working for New Seasons, Lisa worked for Whole Foods Market as a Director of Purchasing. Lisa has dedicated her career to great food, all the way back to her early days as a chef, where she learned from such luminaries as Julia Child and Jimmy Schmidt.

Lisa believes that businesses should be in service to their community and do their part to strengthen their neighborhoods. She has demonstrated this both in the way she does business, and outside the business, where she has been an advocate for food security, public health, and education. She has served on a number of non-profit boards including the Oregon Food Bank, Upstream Public Health, Thinks Local First, All Hands Raised, the James Beard Public Market, Village Gardens, Oregon Business Association, and Harper’s Playground.

Today, as Founder and CEO of Green Zebra Grocery, Lisa is achieving her dream of making healthy food more convenient and accessible.


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