Greenbrier Development
Martha Holloway has over 30 years of work experience in sales and marketing roles. Martha is currently working as the Regional Director of Sales & Marketing at Greenbrier Development, where they support multiple communities across Texas, California, and Michigan. Their responsibilities include evaluating sales teams, setting benchmarks for success, hiring and coaching marketing teams, and collaborating with vendors to develop effective campaigns. Prior to this, Martha worked as the Director of Sales / Senior Sales Advisor at Edgemere Dallas, a Lifespace community, where they successfully drove occupancy across all levels of care. Martha also held the position of Director of Sales & Marketing at The Esquiline, A Life Plan Community at The Shrine. Earlier in their career, Martha worked as the Director of Admissions & Marketing/ Apartment Manager at St. Paul's Senior Community and as a Real Estate Broker at Re/Max International. Martha started their career as a Sales Specialist at IBM & Hewlett Packard.
Martha Holloway attended the University of South Florida - Honors College and the New College of Florida. Martha obtained a Bachelor of Science degree from the New College of Florida. Martha also attended the University of South Florida - Honors College, but their degree field of study is unknown.
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Greenbrier Development
Greenbrier is a full-service development and management company that provides services exclusively to the senior living industry across the country. Greenbrier’s professionals are seasoned industry leaders with more than 200 years combined experience in senior housing and Life Plan Community development in all regions of the United States. Collectively, the team has participated in the planning, financing, development, and marketing of more than $2 billion in senior housing developments, including some of the largest and most exclusive communities in the country, with individual project budgets ranging from $10 million to $300 million. Greenbrier’s mission is to provide expertise in general operations, sales and marketing, financial management, and resident care to its clients with the highest levels of integrity, value and service. We understand the importance of a flexible approach such that we are able to meet each client’s distinctive needs. Greenbrier was founded based on four key values: Objectivity Greenbrier makes recommendations and decisions only with the best interest of the project in mind. Client Service Greenbrier strives to provide the best client service in the industry. Quality Greenbrier’s work and the communities it develops reflect quality. Efficiency Greenbrier provides services in a cost effective and efficient manner. We approach each engagement with these key values in mind, with the goal of ultimate success in achieving our client’s objectives through their own mission and vision.