Edi Hirshenbaum

Edi Hirshenbaum has extensive experience in product strategy and hardware solutions, currently serving as the Director of Product Strategy at Greeneye Technology since January 2023. Prior to this role, Edi held the position of Chief of Hardware Solutions at Fieldin from April 2016 to January 2023, where responsibilities included leading research and development for commercial agriculture hardware, managing large-scale projects, and ensuring compliance with regulations. Edi also served as a Technical Manager at Fieldin, managing service operations across the U.S. Edi's entrepreneurial experience includes owning Chameleon Overhead Doors and developing marketing strategies that resulted in significant sales success. Earlier career roles include customer relations at SES Products and operational combat mobility in the Israel Defense Forces, as well as fabricating agricultural machinery at Shuvalim.