John Kristoff

John Kristoff is an experienced marketing professional specializing in customer retention and lifecycle marketing. Currently serving as the Senior Customer Marketing Manager at Greenlight, John previously held various senior roles at Clearcover, where strategic initiatives enhanced customer retention and satisfaction. John demonstrated expertise in multi-channel automation campaigns, A/B testing, and cross-functional collaboration, improving engagement and conversion rates significantly. Earlier experience includes product marketing leadership at XPO Logistics and SpotHero, focusing on go-to-market strategies and customer insights. John holds a Master’s degree in Journalism and a Bachelor’s degree in English from DePaul University.